Missing Opportunity Sheet
Converting Search Terms That Haven't Been Locked Down Yet — Fix This to Add 15–25% Revenue from Your Existing Spend
Search term data is not just for negation — it's your roadmap for revenue scaling.
What This Tool Does
Identifies search terms converting in your SP campaigns that are missing Exact or Phrase keyword targeting — turning auto/broad wins into controlled manual campaigns.
- Auto-selects the SP Search Term Report sheet
- Compares search terms against all existing keywords
- Shows trigger counts (E/P/B) mapped by unique campaigns
- Highlights missing match types and opportunity strength
- Generate a bulk campaign creation file specifically for selected terms
How To Use
- Download your Amazon Ads Bulk Operations file
- Upload the file below — the SP sheet is auto-detected
- Set ACOS, Conversion, and Orders filters as needed
- Review search terms and their missing match types
- Export the sheet and use it to build new keywords
1
Upload SP Search Term Report
Auto-selects the correct sheet from your Bulk Operations file
2
Set Filters & Mode
Define your opportunity criteria and isolation mode
[SKU] [MATCH TYPE] [BID RANGE] are replaced automatically
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