Graduation Finder
Identify high-performing search terms ready to graduate from broad match to exact match keywords for better control and efficiency.
What This Tool Does
Identify high performing search terms converting in auto and broad campaigns that should be added as exact match keywords in manual campaigns for better control and efficiency.
- Performance-based keyword graduation from broad/auto to exact
- Configurable per ad type performance thresholds
- Multi-metric analysis across clicks, orders, ACOS, and more
- Generates Amazon-ready bulk operations upload file
- ACOS-based filtering and performance metrics
How To Use
- Download your bulk operations file from Amazon Ads
- Select the ad type and set your graduation thresholds
- Upload the file and click Find Graduation Candidates
- Review and select high performing terms from results
- Choose ad groups and click Generate Bulk Operations File
- Upload the generated file back to Amazon Ads
2
Select Ad Type & Set Graduation Criteria
Min ClicksMax ClicksMin OrdersMax Orders
Clicks & Orders
Min ACOS (%)Max ACOS (%)Min Impr.Max Impr.
ACOS & Impressions
Min CVR (%)Max CVR (%)Min CTR (%)Max CTR (%)
CVR & CTR
Min Spend ($)Max Spend ($)Starting Bid ($)
Spend & Bid
Step 1: Upload File
Step 2: Graduation Candidates
Upload your Amazon Bulk Operations file above then click the button below to automatically identify graduation candidates based on your criteria. The tool will find search terms that meet your performance thresholds.
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